︎Chitchat / Tesi


SPECULATIVE DESIGN / EDITORIAL / 2019 / POLITECNICO OF MILAN / GROUP PROJECT

The project is focused on analysis and research related to the interactive experience of Chitchat. The editorial project collects the various phases that led to the creation of the concept, the design of the visual identity and the interaction related to the experience and the realization of the project in its entirety until the report of the BASE exhibition.
In order to combine theory and practice, at the editorial level, there are distinctive features related to identity such as the use of yellow for pages with a full span up to small graphic signs to highlight and underline parts of the text in a logical way.
In addition, the manual has a PVC overlay made with the banners used to build the labyrinth of the exhibition; the intention was to recycle the material to create a coating with references to the experience and identity of the project itself.